Value to the Market Developing and providing the customers with products which they deserve and keep their confidence, meeting their requirements, anticipating their potential needs, forwarding innovation to their products and processes. Providing our best contribution towards increasing the global value for the money paid by the consumer. As a result, customers will reward us allowing our people, our shareholders and their communities to prosper. Value to our People Developing and rewarding the capabilities and ownership behaviour of all its employees and cooperators towards high expectations and challenging goals. The interest of the company and the individuals are inseparable.   Value to Relationship Building superior relationships with all the parties who share our goals and values. Relationships are characterized by respect for all individuals, transparency and integrity in every action and decision; honesty in advocating proposals and recognizing errors, risks, other’s ideas and contributions; cooperation, sobriety and understatement attitude towards everybody; compliance with the law and with a straight ethical conduct. Value to the Environment Developing products and processes, taking into the highest consideration the health and safety of employees, customers and those coming into contact with its products and its activities.   Value to the Resources Running all the company activities committing itself to optimizing the resources, minimizing the waste, the environmental risks and future burdens on the community. Value to the Stockholders Earning a reasonable profit and taking care of all visible and invisible assets, thus protecting in the long term the shareholders' investments, the continuity and the growth of the company. Value to our Industry Cooperating in the development of the adhesives and sealants industry so that it is characterized by many companies sharing the same goals and operating with fairness and transparency.